The EU Green Deal and the Circular Economy Action Plan (CEAP) have gathered considerable momentum in the first quarter of 2022 with ambitious goals to head towards carbon neutrality across the region by 2050. As part of this critical mission, the Sustainable Product Regulation was announced by the European Commission and has been followed up […]
Product Digitization In the recent weeks, we’ve had some really interesting conversations with brands, consulting companies working on behalf of consumer goods companies, brands and manufacturers around their interest in implementing solutions which require some level of product digitization. These discussions have revolved around using “connected product” technology to address counterfeiting issues, enabling authentication to […]
We’ve compiled a list some of the most prominent companies providing IoT solutions to consumer retailer brands. Let’s take a look: 1. Qliktag Qliktag IoT Connected Smart Products Platform allows brands and manufactures to assign a QLIKTAG or internet identifier to everyday consumer products and allows them to participate in the Internet of Things. Enabling […]
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Product recalls owing to faulty batches of products, defective parts, contaminated batches and other defects hurt just about every manufacturing sector and cause often massive losses. Not only does the recall process cost companies big bucks, it impacts the brand credibility amongst consumers. According to the Grocery Manufacturers Association in the US, the financial impact […]
Barilla’s Field to Fork Model can be identified as a noteworthy use case on the Internet of Products. Founded in 1877, Barilla is an Italian food company which produces a variety of pasta and sauce. Barilla has made a huge impact through its traceability efforts and consumer transparency initiatives. The company uses an internet of […]
Counterfeiting is a major concern for brands. Companies lose billions of dollars in revenue and consumers also suffer the consequences in situations where they are unable to verify themselves or their ownership over products. “The Organisation for Economic Co-operation and Development (OECD) estimates the annual value of international trade in all counterfeit goods at $200 […]
As the retail industry keeps evolving, retailers and organizations continue innovating technology-enabled processes for refining product operations. Whether a business is just starting out or has been established for a while and has multiple SKUs, supplier, vendors and customer under its belt, product information management plays a critical role in the end to end retail. […]