In this new series “Hybrid Product Ideas with Qliktag” we share some interesting ideas and examples of ordinary physical products and assets and address how their value can be enhanced by tokenizing and digitally augmenting them through the use of printed electronic tags. Today, we look into sports memorabilia & collectibles. Authentic sports memorabilia and […]
As the world is moving towards digitalization, every aspect of our life is influenced by it and physical products are no exception. From communication to shopping, digital technology has revolutionized our lives in every possible way and changed the way we interact with things. One of the trends we see significant movement and growth in […]
In the recent weeks, we’ve had some really interesting conversations with brands, consulting companies working on behalf of consumer goods companies, brands and manufacturers around their interest in implementing solutions which require some level of product digitization. These discussions have revolved around using “connected product” technology to address counterfeiting issues, enabling authentication to build trust […]
A few weeks ago we attended the AIPIA (Active & Intelligent Packaging Industry Association) World Congress in Amsterdam and one of the opening remarks made was: the technology for connected packaging has been available for some time now and it’s only more recently that brands have stopped watching from the sidelines and taking the plunge […]