According to the International Council of Shopping Centers, the shopping this holiday season is expected to be very strong, with the sales forecast to grow at 4 percent, as shopping is no longer restricted to normal office hours or PCs. Google suggests that one-third of the shopping searches on the search engine happen between 10 […]
Not too long ago, the team at Qliktag Software rolled out an e-commerce feature or a “Buy Now” button for the Q*Engine mobile engagement and mobile marketing platform. Essentially it enables a customer to pick up a product in a store, scan it with their smartphone, learn more about the product and if they choose […]
One 12th march 2014 Mobile Commerce Insider featured Qliktag, product of Qliktag Software Inc as a bridge between on-site stores and website stores with their new App. Qliktag allows businesses to create mobile experience and promotion for specific products. On the other hand shoppers visiting the store can scan standard barcodes and QR codes on […]
Qliktag Featured in Mobile Retailer.
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Internet Retailer featured Qliktag , as an unique software solution to make mobile landing pages interactive for retailers. Qliktag Technology Inc can devise an App exclusive for any brand retailer outlet where retailers outlet can drag and drop tools to design custom promotions for any products in their catalogs. When a customer scans a QR […]
The advantages of extended packaging are many. Here are two most important ones. Extended packaging could very well be the future of mobile marketing. Since consumers depend on their mobile devices for a lot of different things – actively shopping, browsing, reading reviews and comparing prices – brands need to step up their efforts to […]
What is Extended Packaging?
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The term ‘extended packaging’ refers to the practice of conveying information to consumers via their mobile devices. This information could take a number of different forms (video, images, web page) and is usually linked through a 2D code or QR code on product packaging. The idea is that packaging to serve a function beyond what […]
The well-known sports drink will use the Qliktag mobile marketing platform to connect and engage with users We are proud to announce that HDX Hydration Mix has chosen Zeebric’s Qliktag mobile marketing platform to convey its brand story and message to consumers. With this campaign, consumers will be able to scan Qliktag-enabled QR codes on a […]
Ever since McDonald’s unveiled its new packaging, featuring QR codes, there has been much talk about whether there’s anything remarkable about this move. The fast food giant’s QR codes will lead people who scan them to information about the nutritional value of the food that they have just bought. In most discussions about McDonald’s new […]
The Five Golden Rules of QR Code Marketing
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Experts have been predicting the death of QR codes for quite some time now. The complaints usually range from QR codes’ perceived ugliness to their severely limited usage, as well as the fact that they can be easily generated and can, therefore, be used by just about anyone. As with any other technological tool, the […]
In this day and age, it’s hard not to be be overwhelmed by information. We get it via newspapers, television shows, advertisements, newsletters and social network. We’re often engaged in generating information ourselves, each time we use the internet to blog, post pictures, comment on an article or debate on public forums. In fact, every […]
Building customer engagement is all about interaction and accessibility. Traditional modes of such engagement would of course require a great deal of physical interaction as well as lots of time, money and energy put into making such interaction possible. With the use of technology, however, customer engagement efforts can be enhanced by using a few […]
The modern retailer or vendor is often seen as a faceless entity which provides a uniformly good, but mostly impersonal service to all its customers. Perhaps it’s this perception that makes most consumers nostalgic for the days of Mom & Pop stores when the consumer-retailer relationship was a little more personal. Service might have been […]