Why You Should Start Thinking About Your Products, Mobile & Googles Semantic Search Plans

Retail Technology

Where is “search” headed? Let’s start with “Search”. Semantic search technologies are those which work to understand the meaning and context of actual words within a webpage rather than search based on just the word itself which is what a lot of SEO professionals have been able to benefit from over the previous years. Traditionally […]

Pairing Wines With QR Codes Can Enhance The Sipping Experience


Wineries have been quick to adapt to QR code labels in an attempt to leverage mobile marketing. While the inclusion of QR codes for mobile marketing is widely being explored across various business verticals, the pairing of QR codes and wine is particularly interesting for some very fundamental reasons. To begin with, buying and enjoying […]