Counterfeit medicines are fake and of sub-standard quality that pose considerable risk to people due to contamination, lack of active ingredients or incorrect dosage of active ingredients. With more people preferring to buy medicines online, the market for counterfeit medicines is not just thriving, but the most lucrative of all global trade in falsified and […]
Here is an infographic showing “How a Smart City of the future could function with the advent of Smart Connected Products.” We are fast moving towards a future where cities will feature hundreds and thousands of smart connected objects, talking to each other, exchanging and producing meaningful data and insights, basically reshaping the urban landscape […]
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Think back to the last product you consumed! Maybe it was a pack of orange juice or a loaf of bread. What did you do when it reached its shelf life? You probably read some of the information it was able to hold and then tossed it into the bin. Traditional packaging for products have […]
User instructions & product documents are an essential component of many categories of consumer products. You bring home a new product, maybe a TV, Printer, a bed or even a frozen food product. Think of the amount of content that accompanies these products including the in-box documents. Bundles of paper and tiny typeface instructions accompanying […]
Today, there is a lot of emphasis on product packaging and information delivery to consumers. Brands need to comply with consumer expectations and standards while provided holistic product information to consumers. The packaging labels have limitations when it comes to providing complete information. Let’s face it. Reducing fonts to fit informative texts on products is […]