In today’s globalized marketplace, provenance authentication has become a critical component of trust between brands and consumers. Shoppers are increasingly seeking to verify the origins of the products they purchase, whether it’s ensuring that a luxury handbag is genuine, that their Parmesan cheese is truly made in Italy, or that their favorite sneakers are authentically […]
The world of blockchain and NFTs is evolving rapidly, moving beyond digital art and collectibles into innovative new applications. One exciting development in this space is Physical NFTs—non-fungible tokens linked to tangible physical assets. These revolutionary tokens are changing how we interact with physical goods, blending digital ownership with real-world items in unprecedented ways. In […]
What if product resale & rental were more profitable to brands than manufacturing? What if profitable Web3 business models could be applied to consumer products & global brands and lead to sustainable and profitable possibilities for the future? The Netflix documentary Buy Now exposes the harsh realities of mass consumerism, illustrating its destructive impact on […]
In an era where product uniqueness, trust, and authenticity play a critical role in consumer decision-making, the integration of serialization on blockchain and NFC brand protection technology into product design is becoming an essential innovation. By embedding secure, unclonable NFC chips or printed electronic circuits within the core of a product, manufacturers can create physical […]
Product personalization is the new mantra for todays cutting edge brands and creators. In a world where global brands flood the market with standardized products, consumers are becoming increasingly aware of the “sameness” that mass production brings. Walk down any city street, and you’re bound to see a familiar lineup of branded sneakers, handbags, and […]
NFC tags for garments are trending in the phygital fashion space. In the rapidly evolving world of fashion, technology is playing an increasingly pivotal role in transforming the way we interact with our clothing. One such innovation that is gaining momentum is the integration of NFC (Near Field Communication) tags within garments. These tiny, discreet […]
In the rapidly evolving landscape of technology, the convergence of the physical and digital worlds is becoming increasingly significant. One of the most promising advancements in this domain is the physical-to-digital blockchain integration. This innovative approach leverages RFID and NFC technologies to create a seamless connection between tangible assets and their digital counterparts on the […]
Digitalization of Physical Products on the Blockchain an Overview Digitalization and blockchain technology have transformed how we interact with physical products and data. As leaders in various regions around the world navigate how to transition to a circular economy system, one area of innovation is tokenization and the digitalization of physical products on the blockchain, […]
Tokenization of Real World Assets Today we have an ever increasing part of the global population spending more of their time in the digital world. People connecting within the metaverse, gamers interacting in digital realms, consumers transacting online and the fusion of the physical and digital realms has become a topic of immense significance. As […]
Embracing the Future: Combining NFTs with the Physical World As a significant number of us increasingly spend more of our time immersed in the digital world, combing things from our physical world to this digital world becomes an inevitable phase. Non-Fungible Tokens (NFTs) have emerged as a groundbreaking concept, revolutionizing the way we perceive ownership […]
Businesses deploy new & innovative digital capabilities for their physical products with the Qliktag technology solution which inextricably connects physical products with NFTs & the digital world using highly secure & unclonable NFC tags. NEWPORT BEACH, CA, July 26, 2023 /24-7PressRelease/ – Connected Products software & solutions innovator Qliktag today announced 3 new customer signings for […]
In this new series “Hybrid Product Ideas with Qliktag” we share some interesting ideas and examples of ordinary physical products and assets and address how their value can be enhanced by tokenizing and digitally augmenting them through the use of printed electronic tags. Today, we look into sports memorabilia & collectibles. Authentic sports memorabilia and […]