How Connected Technology Breathes Life into Brick and Mortar Retail

Internet of Things (IOT), Retail Technology

Brick and mortar retail is not dead nor dying. There are some things we love about brick and mortar retail outlets which online retail cannot compensate for. Using our senses to make decisions and being able to touch, smell, see and experience products cannot be replicated online. However, the brick and mortar retail experience could […]

It Takes a Product Content Obsessive Organization to Nail Digital Retail

Retail Technology

The face of digital retail looks promising as many e-commerce giants are challenging the status-quo of traditional retail. Technology leaders are obsessed with developing tools and software aimed at driving sales. According to a webinar by Forrester Research, digital influences ½ of the retail market, especially in the United States. This does not imply that […]