How HP Uses Internet of Things to Tackle the Counterfeiting Menace
Categories
Internet of Products, Retail Technology

Counterfeiting is a major concern for brands. Companies lose billions of dollars in revenue and consumers also suffer the consequences in situations where they are unable to verify themselves or their ownership over products. “The Organisation for Economic Co-operation and Development (OECD) estimates the annual value of international trade in all counterfeit goods at $200 […]

Going Beyond the Expected with SmartLabel
Categories
SmartLabel

The SmartLabel™ solution gathered substantial momentum over the last year and key CPG brands have joined the consumer transparency initiative. The GMA SmartLabel initiative came at the right time. Consumer transparency expectations are at an all-time high in both consumers and brands alike.  Although SmartLabel™ is still in its initial stages as far as implementation […]

The Store of the Future is Here: AmazonGo
Categories
News

No lines, No Checkouts, No Registers – Welcome to Amazon Go. Seattle, US: Amazon’s vision which incepted almost four years back has been steadily coming to life. The retail giant opened their cashier-free store in Seattle, on Monday. After a year-long testing phase, the store is now finally open to customers. Amazon has successfully weaved […]

PIM Software Solution- A Buyers Guide
Categories
Internet of Products, Retail Technology

As the retail industry keeps evolving, retailers and organizations continue innovating technology-enabled processes for refining product operations. Whether a business is just starting out or has been established for a while and has multiple SKUs, supplier, vendors and customer under its belt, product information management plays a critical role in the end to end retail. […]

Walmart empowers customers to Scan & Go
Categories
News

Walmart helps customers save time and money with its mobile app – Scan & Go Walmart is making it easier for customers to save time with its fast, simple and easy to use mobile app – ‘Scan & Go’. The retail giant is expanding a test of its popular mobile express Scan & Go app […]

It Takes a Product Content Obsessive Organization to Nail Digital Retail
Categories
Retail Technology

The face of digital retail looks promising as many e-commerce giants are challenging the status-quo of traditional retail. Technology leaders are obsessed with developing tools and software aimed at driving sales. According to a webinar by Forrester Research, digital influences ½ of the retail market, especially in the United States. This does not imply that […]

The Retail Product Information Matrix- What IS Real Neo?
Categories
Product Information Management, Retail Technology

Remembering the iconic Sci-fi thriller, the Matrix, which put forth the idea of ‘simulated reality’, let’s recall the famous conversation when Neo met Morpheus for the first time and Morpheus asks, “What Is Real? How Do You Define Real? “If you’re talking about what you can feel, what you can smell, what you taste and […]

Top 5 Product Information Management Trends to expect 2018
Categories
Product Information Management

Do you remember the last time you purchased something, without googling it or looking the product up online? Well, we don’t either. The shift in retail technologies has enabled customers to gather as much information as possible. Product Information plays an important role in today’s omnichannel retail world.  The rising cost of poor product information […]

Pharmavite Partners with Qliktag Software to Implement SmartLabel
Categories
Newsroom

Newport Beach, Calif. (August 2017) – Pharmavite LLC, one of the leading U.S. manufacturers of high-quality vitamins, minerals, and other dietary supplements, and consumer retail software innovator Qliktag Software Inc. announced today a partnership to incorporate SmartLabelTM across Pharmavite’s line of Nature Made® brand products. Pharmavite is among a growing list of companies to adopt […]

Why Collaboration is Key to the Future of Product Information Management Software
Categories
Product Information Management

The use of PIM systems or “Product Information Management software” today, like the process of gathering and managing product content is very fragmented. Organizational PIM systems are installed or deployed by various departments within companies that manufacture products or retail organizations and each of these departments operate in silos based on what part of the […]

Cannes Adopted Proximity Marketing to Help Attendees Network.
Categories
News

Taking cues from the iBeacon success at the ‘Tribeca Film festival’ and ‘Olympics 2013’, the glamorous Cannes Lion 2014 festival of creativity took advantage of the hottest technology trend of the year by integrating iBeacon support in its official iPhone app. This festival is the ‘Mecca’ for all creative marketers and advertisement professionals, making it […]