NEWPORT BEACH, Calif., May 5, 2020 — Qliktag Software Inc. a leading software innovator has announced the release of the latest version 2.2 specification SmartLabel® as one of the key new features on the latest release of its Qliktag Platform. The Qliktag Platform is a cloud based IoT connected smart products platform for enabling trust in everyday […]
CBA SmartLabel The CBA SmartLabel® initiative by the Grocery Manufacturers Association (GMA) now the Consumer Brands Association CBA and the Food Marketing Institute (FMI) has made some progress since its inception in 2015. The CBA SmartLabel® branding and scannable QR code can be instantly recognized on a number of grocery product packages picked up off […]
TRUST – is huge when it comes to brand-consumer relationships and while it’s always been an important consideration, never before has it been this critical for product manufacturers to have the consumers trust. Research points out authenticity and having information on products that they can trust to make purchase decisions is one of the hallmark […]